This assignment aims at ensuring that students have familiarised themselves with the foundational…

Purpose:

This assignment aims at ensuring that students have familiarised themselves with the foundational

strategy development models and are able to relate them to current practical business examples.

.

Details

Write an essay explaining what the main strategy development tools are and how they are used in

business. Your essay must contain a comprehensive discussion of 3 of the following: PESTEL, Five

Forces, Resource-Based View, PROFIT, Input/Output, SWOT Analysis (you may include Cross Impact

Analysis), Generic Strategies, Ansoff, Ghemawat, with reference to academic journals and practical

examples from industry.

In this essay, sub-headings are permitted.

Be sure to use paragraphing.

Be sure to reference your sources in-text and provide a list of references at the end, all in Harvard

style.

Your final submission is due Friday of week 5 at midnight.

Attachments:

Assignment-.pdf